{"id":2252,"date":"2024-04-23T13:07:07","date_gmt":"2024-04-23T13:07:07","guid":{"rendered":"https:\/\/theyesbrand.com\/projects\/barbancho-legal\/"},"modified":"2025-10-30T14:45:32","modified_gmt":"2025-10-30T14:45:32","slug":"barbancho-legal","status":"publish","type":"projects","link":"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/","title":{"rendered":"Barbancho legal"},"content":{"rendered":"<div class=\"container flex flex-col gap-6 px-4 py-12 sm:py-24 lg:py-32 lg:flex-row xl:py-44 md:px-8 max-w-7xl\">\n    <div class=\"w-full lg:w-1\/2\">\n    <h1 class=\"text-black text-4xl sm:text-5xl md:text-6xl xl:text-[70px] xl:leading-[1.10] uppercase max-w-xl\"><p>Connecting worlds, protecting rights.<br \/>\n<em>Justice without limits.<\/em><\/p>\n<\/h1>\n  <\/div>\n    <div class=\"w-full lg:w-1\/2\">\n    <article class=\"flex flex-col gap-8 text-styles\">\n      <p class=\"p1\">Barbancho Legal is a law firm specialized in defending its clients internationally from Spain. The client entrusted us with the project with the challenge of refreshing their brand messages and reinventing their visual and verbal communication. We developed a new brand strategy and design for the firm that echoes its modern, approachable, and highly professional service.<\/p>\n\n    <\/article>\n  <\/div>\n<\/div>\n\n\n<section>\n    <div class=\"grid w-full min-h-screen grid-cols-1 grid-row-3 lg:grid-cols-2 lg:grid-rows-2\">\n\n      <div class=\"relative lg:min-h-[550px] 2xl:min-h-[750px]  lg:row-span-2  \">\n                      <img loading=\"lazy\" decoding=\"async\" width=\"1642\" height=\"2560\" src=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/web-barbancho-scaled.jpg\" class=\"relative lg:absolute lg:inset-0 w-full lg:h-full lg:object-cover\" alt=\"Tablet con dise\u00f1o de web de barbancho\" srcset=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/web-barbancho-scaled.jpg 1642w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/web-barbancho-192x300.jpg 192w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/web-barbancho-657x1024.jpg 657w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/web-barbancho-768x1198.jpg 768w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/web-barbancho-985x1536.jpg 985w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/web-barbancho-1313x2048.jpg 1313w\" sizes=\"auto, (max-width: 1642px) 100vw, 1642px\" \/>\n                  <\/div>\n          <div class=\"relative lg:min-h-[550px] 2xl:min-h-[750px]   \">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1568\" src=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-business-card-scaled.jpg\" class=\"relative lg:absolute lg:inset-0 w-full lg:h-full lg:object-cover\" alt=\"Tarjetas de visita barbancho sobre fondo azul oscuro\" srcset=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-business-card-scaled.jpg 2560w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-business-card-300x184.jpg 300w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-business-card-1024x627.jpg 1024w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-business-card-768x470.jpg 768w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-business-card-1536x941.jpg 1536w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-business-card-2048x1254.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/>\n                  <\/div>\n          <div class=\"relative lg:min-h-[550px] 2xl:min-h-[750px] \">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"749\" src=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-guia-de-identidad.png\" class=\"relative lg:absolute lg:inset-0 w-full lg:h-full lg:object-cover\" alt=\"P\u00e1ginas de gu\u00eda de identidad de barbancho sobre fondo gris\" srcset=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-guia-de-identidad.png 960w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-guia-de-identidad-300x234.png 300w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-guia-de-identidad-768x599.png 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/>\n                  <\/div>\n    \n    <\/div>\n  <\/section>\n\n\n\n<div class=\"container px-4 py-8 sm:py-20 md:px-8 max-w-[1536px]\">\n\n  <div class=\"flex flex-wrap mx-0 -my-5 md:-mx-6\">\n        <div\n      class=\"flex flex-col w-full gap-4 md:gap-8 px-0 py-5 md:px-6  md:w-1\/2  \">\n\n            <h1 class=\"text-lg italic text-black uppercase font-ivy sm:text-2xl md:text-4xl\">Brand Strategy<\/h1>\n      \n            <article class=\"flex flex-col gap-8 text-styles custom-list\">\n        <p class=\"p1\">We developed a brand strategy that reflects the professional service and highly specialized practice while retaining a human warmth to emphasize its personalized approach.<\/p>\n\n      <\/article>\n          <\/div>\n        <div\n      class=\"flex flex-col w-full gap-4 md:gap-8 px-0 py-5 md:px-6  md:w-1\/2  \">\n\n            <h1 class=\"text-lg italic text-black uppercase font-ivy sm:text-2xl md:text-4xl\">Brand Identity<\/h1>\n      \n            <article class=\"flex flex-col gap-8 text-styles custom-list\">\n        <p class=\"p1\">The identity system is based on people, representing the fundamental basis upon which trust is built. This is combined with a palette of blue colors that convey trust and security, and a sophisticated serif typeface, softening the visual aesthetic compared to other law firm brands. We designed and applied the new brand identity across printed, digital, and custom website applications.<\/p>\n\n      <\/article>\n          <\/div>\n      <\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-movil-1024x683.jpg\" alt=\"\" class=\"wp-image-2217\" srcset=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-movil-1024x683.jpg 1024w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-movil-300x200.jpg 300w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-movil-768x512.jpg 768w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-movil-1536x1024.jpg 1536w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-movil-2048x1366.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<div class=\"relative flex flex-wrap\">\n    <div class=\"relative w-full md:w-1\/2\">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1497\" src=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-vinilo-1.jpg\" class=\"w-full h-auto\" alt=\"Vinilo de logotipo de barbancho sobre cristal de oficina\" srcset=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-vinilo-1.jpg 1920w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-vinilo-1-300x234.jpg 300w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-vinilo-1-1024x798.jpg 1024w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-vinilo-1-768x599.jpg 768w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/barbancho-vinilo-1-1536x1198.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>\n                  <\/div>\n    <div class=\"relative w-full md:absolute md:inset-y-0 md:right-0 md:w-1\/2\">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1497\" src=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/papeleria-barbancho-1.jpg\" class=\"w-full h-auto md:h-full md:object-cover\" alt=\"Set de papeler\u00eda corporativa de barbancho\" srcset=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/papeleria-barbancho-1.jpg 1920w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/papeleria-barbancho-1-300x234.jpg 300w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/papeleria-barbancho-1-1024x798.jpg 1024w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/papeleria-barbancho-1-768x599.jpg 768w, https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/papeleria-barbancho-1-1536x1198.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>\n                  <\/div>\n  <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Brand identity, web design<\/p>\n","protected":false},"featured_media":2224,"parent":0,"menu_order":16,"template":"","class_list":["post-2252","projects","type-projects","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Barbancho legal - Theyesbrand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Barbancho legal - Theyesbrand\" \/>\n<meta property=\"og:description\" content=\"Brand identity, web design\" \/>\n<meta property=\"og:url\" content=\"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/\" \/>\n<meta property=\"og:site_name\" content=\"Theyesbrand\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theyesbrand\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-30T14:45:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/bl-barbancho-cut-out-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/projects\\\/barbancho-legal\\\/\",\"url\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/projects\\\/barbancho-legal\\\/\",\"name\":\"Barbancho legal - Theyesbrand\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/projects\\\/barbancho-legal\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/projects\\\/barbancho-legal\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/theyesbrand.com\\\/app\\\/uploads\\\/2024\\\/04\\\/bl-barbancho-cut-out-scaled.jpg\",\"datePublished\":\"2024-04-23T13:07:07+00:00\",\"dateModified\":\"2025-10-30T14:45:32+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/projects\\\/barbancho-legal\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/theyesbrand.com\\\/en\\\/projects\\\/barbancho-legal\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/projects\\\/barbancho-legal\\\/#primaryimage\",\"url\":\"https:\\\/\\\/theyesbrand.com\\\/app\\\/uploads\\\/2024\\\/04\\\/bl-barbancho-cut-out-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/theyesbrand.com\\\/app\\\/uploads\\\/2024\\\/04\\\/bl-barbancho-cut-out-scaled.jpg\",\"width\":2560,\"height\":1707},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/projects\\\/barbancho-legal\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Projects\",\"item\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/projects\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Barbancho legal\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/\",\"name\":\"Theyesbrand\",\"description\":\"Packaging and Branding Agency\",\"publisher\":{\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/#organization\",\"name\":\"The Yes Brand - Agencia Branding Barcelona\",\"url\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/theyesbrand.com\\\/app\\\/uploads\\\/2022\\\/05\\\/theyesbrand-logo.png\",\"contentUrl\":\"https:\\\/\\\/theyesbrand.com\\\/app\\\/uploads\\\/2022\\\/05\\\/theyesbrand-logo.png\",\"width\":1237,\"height\":1024,\"caption\":\"The Yes Brand - Agencia Branding Barcelona\"},\"image\":{\"@id\":\"https:\\\/\\\/theyesbrand.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/theyesbrand\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/theyesbrand\\\/\",\"https:\\\/\\\/www.instagram.com\\\/theyesbrand\\\/\",\"https:\\\/\\\/vimeo.com\\\/user126401609\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Barbancho legal - Theyesbrand","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/","og_locale":"en_US","og_type":"article","og_title":"Barbancho legal - Theyesbrand","og_description":"Brand identity, web design","og_url":"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/","og_site_name":"Theyesbrand","article_publisher":"https:\/\/www.facebook.com\/theyesbrand\/","article_modified_time":"2025-10-30T14:45:32+00:00","og_image":[{"width":2560,"height":1707,"url":"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/bl-barbancho-cut-out-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/","url":"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/","name":"Barbancho legal - Theyesbrand","isPartOf":{"@id":"https:\/\/theyesbrand.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/#primaryimage"},"image":{"@id":"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/#primaryimage"},"thumbnailUrl":"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/bl-barbancho-cut-out-scaled.jpg","datePublished":"2024-04-23T13:07:07+00:00","dateModified":"2025-10-30T14:45:32+00:00","breadcrumb":{"@id":"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/#primaryimage","url":"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/bl-barbancho-cut-out-scaled.jpg","contentUrl":"https:\/\/theyesbrand.com\/app\/uploads\/2024\/04\/bl-barbancho-cut-out-scaled.jpg","width":2560,"height":1707},{"@type":"BreadcrumbList","@id":"https:\/\/theyesbrand.com\/en\/projects\/barbancho-legal\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/theyesbrand.com\/en\/"},{"@type":"ListItem","position":2,"name":"Projects","item":"https:\/\/theyesbrand.com\/en\/projects\/"},{"@type":"ListItem","position":3,"name":"Barbancho legal"}]},{"@type":"WebSite","@id":"https:\/\/theyesbrand.com\/en\/#website","url":"https:\/\/theyesbrand.com\/en\/","name":"Theyesbrand","description":"Packaging and Branding Agency","publisher":{"@id":"https:\/\/theyesbrand.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/theyesbrand.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/theyesbrand.com\/en\/#organization","name":"The Yes Brand - Agencia Branding Barcelona","url":"https:\/\/theyesbrand.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/theyesbrand.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/theyesbrand.com\/app\/uploads\/2022\/05\/theyesbrand-logo.png","contentUrl":"https:\/\/theyesbrand.com\/app\/uploads\/2022\/05\/theyesbrand-logo.png","width":1237,"height":1024,"caption":"The Yes Brand - Agencia Branding Barcelona"},"image":{"@id":"https:\/\/theyesbrand.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/theyesbrand\/","https:\/\/www.linkedin.com\/company\/theyesbrand\/","https:\/\/www.instagram.com\/theyesbrand\/","https:\/\/vimeo.com\/user126401609"]}]}},"_links":{"self":[{"href":"https:\/\/theyesbrand.com\/en\/wp-json\/wp\/v2\/projects\/2252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/theyesbrand.com\/en\/wp-json\/wp\/v2\/projects"}],"about":[{"href":"https:\/\/theyesbrand.com\/en\/wp-json\/wp\/v2\/types\/projects"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/theyesbrand.com\/en\/wp-json\/wp\/v2\/media\/2224"}],"wp:attachment":[{"href":"https:\/\/theyesbrand.com\/en\/wp-json\/wp\/v2\/media?parent=2252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}