{"id":2693,"date":"2025-10-28T16:43:28","date_gmt":"2025-10-28T16:43:28","guid":{"rendered":"https:\/\/theyesbrand.com\/projects\/ultra-ibz\/"},"modified":"2025-11-04T10:35:17","modified_gmt":"2025-11-04T10:35:17","slug":"ultra-ibz","status":"publish","type":"projects","link":"https:\/\/theyesbrand.com\/en\/projects\/ultra-ibz\/","title":{"rendered":"Ultra IBZ"},"content":{"rendered":"<div class=\"container flex flex-col gap-6 px-4 py-12 sm:py-24 lg:py-32 lg:flex-row xl:py-44 md:px-8 max-w-7xl\">\n    <div class=\"w-full lg:w-1\/2\">\n    <h1 class=\"text-black text-4xl sm:text-5xl md:text-6xl xl:text-[70px] xl:leading-[1.10] uppercase max-w-xl\"><p>Exclusivity and simplicity<em> in every detail<\/em><\/p>\n<\/h1>\n  <\/div>\n    <div class=\"w-full lg:w-1\/2\">\n    <article class=\"flex flex-col gap-8 text-styles\">\n      <p>In a place where the energy of the Mediterranean merges with the art of experience, our mission was to give digital form to the soul of Ultra IBZ. It was not just about designing a website, but about capturing a vibration, the strength of the sea, the authenticity of the island, and the natural elegance of a concept that understands luxury as something intimate and sensory.<br \/>\nFrom the first designs to the final visual detail, we sought to make the website breathe what Ultra embodies: light, movement, freedom, and style. A digital space that not only informs but invites users to live a sensory experience.<\/p>\n\n    <\/article>\n  <\/div>\n<\/div>\n\n\n<section>\n    <div class=\"grid w-full min-h-screen grid-cols-1 grid-row-3 lg:grid-cols-2 lg:grid-rows-2\">\n\n      <div class=\"relative lg:min-h-[550px] 2xl:min-h-[750px]  lg:row-span-2  \">\n                      <img loading=\"lazy\" decoding=\"async\" width=\"3543\" height=\"2864\" src=\"https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Laptop_Ultra.jpg\" class=\"relative lg:absolute lg:inset-0 w-full lg:h-full lg:object-cover\" alt=\"Montaje de web en port\u00e1til\" srcset=\"https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Laptop_Ultra.jpg 3543w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Laptop_Ultra-300x243.jpg 300w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Laptop_Ultra-1024x828.jpg 1024w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Laptop_Ultra-768x621.jpg 768w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Laptop_Ultra-1536x1242.jpg 1536w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Laptop_Ultra-2048x1656.jpg 2048w\" sizes=\"auto, (max-width: 3543px) 100vw, 3543px\" \/>\n                  <\/div>\n          <div class=\"relative lg:min-h-[550px] 2xl:min-h-[750px]   \">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1440\" src=\"https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-Ostra-Bloody-Mary-5118.jpg\" class=\"relative lg:absolute lg:inset-0 w-full lg:h-full lg:object-cover\" alt=\"Ostra estilo bloody mary sobre plato con hielo\" srcset=\"https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-Ostra-Bloody-Mary-5118.jpg 1920w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-Ostra-Bloody-Mary-5118-300x225.jpg 300w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-Ostra-Bloody-Mary-5118-1024x768.jpg 1024w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-Ostra-Bloody-Mary-5118-768x576.jpg 768w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-Ostra-Bloody-Mary-5118-1536x1152.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>\n                  <\/div>\n          <div class=\"relative  md:min-h-[550px] 2xl:min-h-[750px]  \">\n              <video class=\"relative w-full lg:absolute lg:inset-0 lg:object-cover lg:h-full autoplay-video\" loop muted playsinline>\n          <source src=\"https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Ultra_mobile_website.mp4\" type=\"video\/mp4\">\n        <\/video>\n          <\/div>\n    \n    <\/div>\n  <\/section>\n\n\n\n<div class=\"container px-4 py-8 sm:py-20 md:px-8 max-w-[1536px]\">\n\n  <div class=\"flex flex-wrap mx-0 -my-5 md:-mx-6\">\n        <div\n      class=\"flex flex-col w-full gap-4 md:gap-8 px-0 py-5 md:px-6  md:w-1\/2  \">\n\n            <h1 class=\"text-lg italic text-black uppercase font-ivy sm:text-2xl md:text-4xl\">Website<\/h1>\n      \n            <article class=\"flex flex-col gap-8 text-styles custom-list\">\n        <p>The design and development process of the website begins with a detailed understanding of the brand, grasping Ultra\u2019s essence, its purpose, and how it seeks to connect with its audience. From there, we built a creative and digital strategy that defines the visual pillars, the communication tone, and the experience we aim to evoke.<\/p>\n<p>This process was carried out using Figma, an advanced design tool whose system allows for precise prototyping and the optimization of every visual decision before moving into development. Its power and flexibility enable a seamless workflow and total coherence between design and functionality.<\/p>\n<p>Every detail, the color palette, typography, imagery, and animations, was chosen to reflect the brand\u2019s identity. Each element was designed with intention: from navigation to interactive details, everything seeks to express the brand\u2019s personality and guide the user in a natural, intuitive way.<\/p>\n\n      <\/article>\n          <\/div>\n        <div\n      class=\"flex flex-col w-full gap-4 md:gap-8 px-0 py-5 md:px-6  md:w-1\/2  \">\n\n      \n            <article class=\"flex flex-col gap-8 text-styles custom-list\">\n        <p>Once the design was consolidated, the project moved into the development phase, where the idea came to life. We implemented fully customized structures, smooth transitions, and an optimized build for all devices, ensuring speed, stability, and a flawless user experience.<\/p>\n<p>The process concluded with testing, fine-tuning, and SEO optimization, guaranteeing performance, fluidity, and adaptability, all while ensuring the website\u2019s excellent functionality.<\/p>\n<p>The final result is more than a website: it is a living digital space, capable of telling stories, evoking emotion, and enduring over time.<\/p>\n\n      <\/article>\n          <\/div>\n      <\/div>\n<\/div>\n\n\n<section>\n    <div class=\"grid w-full min-h-screen grid-cols-1 grid-row-3 lg:grid-cols-2 lg:grid-rows-2\">\n\n      <div class=\"relative lg:min-h-[550px] 2xl:min-h-[750px]  lg:row-span-2  \">\n                      <img loading=\"lazy\" decoding=\"async\" width=\"1416\" height=\"1222\" src=\"https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Ultra-restaurante-09.jpg\" class=\"relative lg:absolute lg:inset-0 w-full lg:h-full lg:object-cover\" alt=\"Isla de roca en mar ibiza\" srcset=\"https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Ultra-restaurante-09.jpg 1416w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Ultra-restaurante-09-300x259.jpg 300w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Ultra-restaurante-09-1024x884.jpg 1024w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Ultra-restaurante-09-768x663.jpg 768w\" sizes=\"auto, (max-width: 1416px) 100vw, 1416px\" \/>\n                  <\/div>\n          <div class=\"relative  md:min-h-[550px] 2xl:min-h-[750px]    \">\n              <video class=\"relative w-full lg:absolute lg:inset-0 lg:object-cover lg:h-full autoplay-video\" loop muted playsinline>\n          <source src=\"https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/Ultra_Video_Desktop-1.mp4\" type=\"video\/mp4\">\n        <\/video>\n          <\/div>\n          <div class=\"relative lg:min-h-[550px] 2xl:min-h-[750px] \">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-\u2060Ceviche-de-Flores-5316-rotated.jpg\" class=\"relative lg:absolute lg:inset-0 w-full lg:h-full lg:object-cover\" alt=\"Plato ovalado con ceviche de flores muy colorido\" srcset=\"https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-\u2060Ceviche-de-Flores-5316-rotated.jpg 1920w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-\u2060Ceviche-de-Flores-5316-300x200.jpg 300w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-\u2060Ceviche-de-Flores-5316-1024x683.jpg 1024w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-\u2060Ceviche-de-Flores-5316-768x512.jpg 768w, https:\/\/theyesbrand.com\/app\/uploads\/2025\/10\/UltraIBZ-\u2060Ceviche-de-Flores-5316-1536x1024.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>\n                  <\/div>\n    \n    <\/div>\n  <\/section>\n\n","protected":false},"excerpt":{"rendered":"<p>Web design<\/p>\n","protected":false},"featured_media":0,"parent":0,"menu_order":14,"template":"","class_list":["post-2693","projects","type-projects","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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